EDUCATIONAL SERVICES MARKET RESEARCH

The problem of the connection between amount training specialists and their employment in field economic activity at current stage development is becoming quite necessary for research. education system must adjust its activities according to needs labor market, it, turn, provide information a timely manner. This fundamental will help ensure perfect functioning markets under study. However, unfortunately, today market educational services functions only conditionally. main subjects are: applicants, parents, schools, employers, recruitment agencies, state institutions, other universities. Each these realizes certain interests. And thanks "win-win" system, maintaining balance becomes possible. researched interrelationships indicate imperfect today. By comparing number submitted applications bachelor's degrees by with volume government orders, it became clear about existing imbalance market. State-priority technical specialties are minimal demand among who, instead, choose "fashionable" specialties. In university focuses on this leads an increase level unemployment oversaturation social sciences service sector. Another passivity employers. They do not problems involved forecasting If, example, employer would involve students solving problems, then everyone be equally "winners". After all, have opportunity solve practical company receive new innovative solutions from students. correcting shortcoming, improve significantly.